Store Appeal: Baby Phat is the urban lifestyle and clothing brand brought to you by Kimora Lee Simmons. Who exactly is Kimora Lee Simmons? She can be considered a jack-of-all-trades with her many endeavors including modeling, acting, designing, and being a mom to two adorable little girls. She even had her own reality TV show (a guilty pleasure of mine in the past), Kimora: Life in the Fab Lane.  How does she do it? I have no clue. I can barely juggle own life minus all those complications. So I guess she leaves a lot to be admired for. Now let’s take a look at what her Baby Phat line has to offer.

Our Vote: A lot of their stuff I dismissed right away because it’s just not really my style, but taking a closer look at their website I found that it’s not only apparel, but also shoes, accessories, lingerie, handbags, beauty, and even swimwear. There is definitely something for everyone, no matter your fashion sense. Like they say, never judge a book by it’s cover. And that saying holds true to this urban brand that is slowly morphing into a sophisticated and intriguing global brand, much like Kimora herself.

Our Favorites:

1. Baby Phat Marianela Open Toed Cage Heels, on sale for $82.03!

2. Baby Phat Checked Button Up Top, $27.03.

3. Baby Phat 2405 Women’s Sunglasses, $45.99, pictured below.  Cute, right?

4. Baby Phat Patent Leather Hobo Handbag, $125.00.